COVID-19 RESOURCES FOR OWNERS
Below is a compilation of the resources we have found most helpful for salon owners. We will be updating this page as new information becomes available.
We WILL get your teams and businesses through this. We are in it together.
Business Recovery Support 101:
Economic Injury Disaster Loan (EIDL) Program
The Small Business Administration (SBA) has now posted a streamlined application for EIDL loans and advances. Upon completion of the application, you are eligible for an advance of $10,000 that does not have to be repaid. The application is very straight-forward and does not require you to attach any documents or other information at this time. CLICK HERE to apply. We recommend completing this application even if you have already submitted paperwork.
Paycheck Protection Program
Click above to download the Small Business Guide and Checklist prepared by the U.S. Chamber of Commerce, which gives you more information on the program, and view the Information Sheet for Borrowers and FAQs.
Here is the latest information we have on the Paycheck Protection Program (PPP):
The U.S. Treasury Department and the Small Business Administration posted an “example” PPP application on their websites:
- Most banks will be posting their own version of this application on their website
- We recommend that you complete the “example” application, so that you are fully prepared, however you will most likely need to complete a formal application on your bank’s website
- Applications will be accepted by the SBA starting on April 3rd for small businesses
There is still conflicting and/or limited information on this, but we are seeing more info indicating that the following costs may be considered as part of your Average Monthly Payroll Costs:
- Payments to independent contractors (as documented on 1099s)
- Tips reported to the IRS
As such and until there is further clarity, we suggest you should gather this information and include it as part of your Payroll Cost calculation.
PPP Loan Forgiveness and Legislation Updates:
These tools from Aveda are resources, not advice. You should seek the council of your bank, accountant or attorney to help you determine the best solutions for your business.
Join Weekly Owner Webinars
We will hold weekly Owner Webinars every Tuesday at 9 a.m. CST. Join us for industry news and updates as it relates to our rapidly changing world.
Missed a Pause & Pivot Owner Webinar?
Apply for a Grant
With the Beauty Changes Lives Relief Grants, a $25,000 portfolio of $1,000 relief grants for future and licensed pros in cosmetology, esthetics, barbering and massage has been donated by The Horst Rechelbacher Foundation.
Sell Product Online
First: Set-up Your A-Commerce
Ensure your (Concept or Lifestyle) salon is set up with A-Commerce so you can receive 40% commission on retail sales.
Next: Sell Products Through Google My Business
- Step 1:
Download the Excel File below that includes links to each product that you will be adding to Google My Business. You will be updating this Excel File with your salon’s deep link for each product.
- Step 2:
Fill out each product’s deep link in the column titled “ACommerce Deep Link” in the Excel Spreadsheet. You can learn how to add Deep Links with the PDF or video below:
Please note: You will find your Salon ID in the URL of your salon’s A-Commerce Page. In the PDF, the salon ID begins with a “?” and in the video, the Salon ID begins with a “&”. Both will work.
- Step 3:
Log-in to your Google My Business Profile to upload each product under the ‘Products’ category using the information provided in the Excel Spreadsheet. Watch the video tutorial that will walk you through how to fill out product information in Google My Business, and download images of each product.
If you have not set up your Google My Business profile, you can do so by visiting Google.com/Business.
Additional Resources for Stylists and Owners:
Be healthy and safe,
Your Neill Family